2010/03/06

Toothpaste report

Today at the store (CBA, Budapest) I decided to examine the diversity of toothpaste brands and their parent companies. Here are the results.



Brand: Amodent
Company: Unilever


Brand: Aquafresh
Company: GlaxoSmithKline


Brand: Blend-a-Med
Company: Procter & Gamble


Brand: Clinomyn
Company: Sara Lee


Brand: Colgate
Company: Colgate-Palmolive


Brand: Kolynos
Company: Colgate-Palmolive


Brand: Parodontax
Company: GlaxoSmithKline


Brand: Sensodyne
Company: GlaxoSmithKline


Brand: Signal
Company: Unilever


Brand: Vademecum
Company: Schwarzkopf & Henkel

In summary, there were nine choices of brands. Each brand belongs to one of six corporations:


Colgate-Palmolive (USA):
  • Colgate
  • Kolynos


GlaxoSmithKline (UK):
  • Aquafresh
  • Parodontax
  • Sensodyne

Procter & Gamble (USA):
  • Blend-a-Med

Sara Lee (USA):
  • Clinomyn

Schwarzkopf & Henkel (Germany):
  • Vademecum

Unilever (UK/Netherlands):
  • Amodent
  • Signal

Several of these companies also dominate the toothbrush market.

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